The global cholesterol testing products market is growing steadily, driven by rising cardiovascular disease and greater focus on preventive healthcare. This analysis covers market size, the European market, search trends, competition, and key segments by test type, product, end user, and region, based on market data published around 2021–2023.

Market Overview

The global market for cholesterol testing products reached US$ 8.5 billion in 2022. It is projected to grow to US$ 15.9 billion by 2030, at a compound annual growth rate (CAGR) of 8.3% over the 2023–2030 forecast period.

Cholesterol testing products include medical devices, test kits, reagents, and consumables used to measure and monitor blood cholesterol levels. High cholesterol significantly increases the risk of cardiovascular disease, including heart attacks and strokes.

These products help healthcare providers track cholesterol in people who have, or are at risk of, cardiovascular disease, supporting a proactive approach to managing risk factors.

Image source: Mordor Intelligence

The European Cholesterol Testing Market

Why Cholesterol Testing Matters

A full cholesterol and lipid test is one of the most common ways to assess cardiovascular health. High LDL cholesterol and triglycerides are linked to several heart-related conditions:

• Coronary heart disease
• Stroke
• Peripheral artery disease
• Atherosclerosis

High lipid levels are also associated with hypertension and type II diabetes. Regular monitoring and effective management of high cholesterol can help reduce the risk of these conditions.

European Market Capacity

Data Bridge Market Research projected the European cholesterol testing market to grow at a CAGR of 6.4% over the 2020–2027 forecast period.

European Search Trends

The charts below show how search interest in cholesterol-related terms changed over time in the selected region.

• 100 marks peak popularity for the term during the period.
• 50 means the term was half as popular as its peak.
• 0 means there was not enough data for that term.

Market Competition

Our analysis of Google advertising data showed a high level of advertising competition. However, no single brand had achieved dominant sales in this market, suggesting it was still relatively undeveloped, with room for new brands to grow.

Segment Overview

The global cholesterol testing products market is segmented by test type, product, end user, and region.

By Test Type

The market includes total cholesterol tests, HDL cholesterol tests, LDL cholesterol tests, and triglyceride/VLDL cholesterol tests.

The total cholesterol test segment led the global market in 2021 and was expected to stay in the lead. Growth is driven by greater awareness of routine testing and treatment, and by sedentary lifestyles that contribute to diseases such as diabetes.

By Product

By product, the market is divided into test kits, test strips, and others. Test kits led the market in 2021 and were expected to remain dominant, as more health-conscious consumers adopt them and more key players offer them.

Lifestyle factors such as excessive alcohol consumption, smoking, full-fat dairy, and fatty cuts of meat can raise total cholesterol, further encouraging the use of test kits.

By End User

By end user, the market includes hospitals, diagnostic centers, and others. Diagnostic centers held the largest share in 2021 and were expected to remain dominant.

Diagnostic centers run a wide range of tests to find the cause of a condition, and include radiology and MRI centers, imaging centers, and pathology labs. Their qualified staff, including radiologists, pathologists, and surgeons, further support segment growth.

By Region

The market is analyzed across North America, Europe, Asia-Pacific, and LAMEA. North America held a major share in 2021 and was expected to maintain its lead. Key drivers in the region include:

• A strong presence of major pharmaceutical and biopharmaceutical companies
• Rising demand for preventive healthcare
• Government and private sector efforts to promote healthy lifestyles
• Well-established healthcare infrastructure and high purchasing power
• Growing adoption of cholesterol test products
• Rising cardiovascular disease prevalence and greater awareness of disease prevention

The MedAsia Cholesterol Meter

The MedAsia cholesterol meter offers user-friendly features for easier cholesterol management at a competitive price. It simplifies routine monitoring and helps people take a more proactive approach to their heart health.

Frequently Asked Questions

What are the upcoming trends in the global cholesterol test market?

Key trends include declining physical activity, a growing preference for preventive healthcare, and rising demand for better cholesterol management.

What is the leading application of the cholesterol test market?

Heart disease is the leading application.

Which are the largest regional markets for cholesterol testing?

North America, Asia, and Europe are the largest regional markets.

Learn More

For a deeper look at this product, read our article: The Essential Cholesterol Meter: Pathway to Heart Health